East Side Ovens is one of about a dozen defendants in all. But the other nefarious sweet-secret swindlers are giant corporations such as Keebler, Pillsbury, and Néstle. So why is plaintiff Willy Wonka GFA Brands (doing business as SmartBalance) going after this small fry? Are the Cranberry Orange Cookies selling like hotcakes? No. Are they an example of a particularly egregious example of the alleged infringement? No -- the complaint implies that all of the
defendants purchase the allegedly infringing ingredient from the same source (though it isn't clear what that source is).
